Renault Group has launched a new website, MyPCP.ie, aimed at giving the customer the information and help they may need to understand the workings of a PCP finance contract and to highlight and explain the PCP process in detail.
Since the new site went live, already 9,000 visitors have logged on with most checking out their options at the end of a contract, an evaluation of their current car and how PCP works.
PCPs (Personal Contract Plans) have become a very popular method to purchase new or used cars in the past number of years and have also become a topical subject in the media.
The Competition and Consumer Protection Commission (CCPC) recently conducted the first public report on the PCP product and found that customers largely had a positive experience with PCP, however, it noted that they did not spend enough time researching the product and considering what would happen at the end of the contract.
Brian McNulty, Head of Sales & Marketing at Renault Bank Ireland. “Our objective is to inform consumers about how PCP actually works, explain the options at the end of the contract and dispel any myths they have heard about PCPs. PCP car finance is not for everyone, but it can be a positive product for a lot of people, making the difference between a car that they need and a car that suits their needs. The main point is for consumers to know their options and then decide if it’s right for them. MyPCP.ie is a unique website designed to answer our customers’ and potential customers’ questions about the workings of PCP and to understand the pros and cons of this type of product”.
Liz O’Gorman, Renault Group, Marketing Manager: “2016 was the largest market in almost 10 years and a key driver was the availability of finance and the growth of the PCP. There were over 32,000 PCPs initiated in 2016, which means that there are 32,000 consumers with a big decision to make this year. MyPCP.ie is designed to provide motorists with information that will help them to make an informed decision. It is as simple as that, and we want consumers to know their options and let them decide for themselves with clear and transparent information”.